Years at a big marketing agency before choosing the independent owner’s side.
Big agencyexperience.Local allegiance.
Ken left corporate marketing to give the people building businesses of their own a champion they can actually call on.
He knows what it means to build something.

More than $250 million in marketing campaigns managed. Thousands of independent businesses worked with. One clear decision about who that experience should serve.
After 17 years inside a big corporate agency, Ken Rickerman stepped away to work for the owners who unlock the shop, answer the phone and stand behind the work. Now Shop Local is run from Granada Hills, California, and helps independent businesses across the country compete with national chains.
Ken is an entrepreneur, too. He built his own fitness business and helped create one of California’s top charter schools. As a mentor for the CSUN Entrepreneurial Program, he helps young founders pitch, launch and grow their ventures. He knows a good idea still needs someone willing to show up for it.
That is the point of Now Shop Local: simple, safe AI-powered tools, with a real person in your corner when you need one.

The work is real. The support should be too.
Contractors / Home services / Main Street shopssupport looks different for every business.
A roofer’s next job, a salon’s next appointment, an auto shop’s next call: the details change, but the owner deserves the same chance to be found and chosen.

We're local too!


A Local champion stays in the picture.

AI can help customers find you, greet a lead after hours and keep your business visible on the map. Ken helps you decide what matters for your business, see what is working and make the next move. You stay in control and determine how much assistance you want from the tools.
Let’s talk about the business you’re building.
Tell Ken where you want more calls, more visibility or fewer missed opportunities. Start with a conversation about what is happening on your block.
